In the summer of 2011, people started talking about "sourdough hotels". And by "people" I mean, well, some swedes.
Now the swedish language council has made it an official word.
Sourdough hotels was seen as the latest perverted and pretentious trend stunt from average inner-city/Sofo people.
I wasn't in a hurry to write about the phenomenon back then. Thought I would give it a little time.
But now, after some serious bashing in the media (music guru Andres Lokko, for example, saluted his former city, London, with the words "it's possible to live here for six years without having to discuss sourdough hotels with anyone"), Nytorget Urban Deli still advertise their own sourdough hotel.
Leave your dough here, when out of town.
Now the swedish language council has made it an official word.
Sourdough hotels was seen as the latest perverted and pretentious trend stunt from average inner-city/Sofo people.
I wasn't in a hurry to write about the phenomenon back then. Thought I would give it a little time.
But now, after some serious bashing in the media (music guru Andres Lokko, for example, saluted his former city, London, with the words "it's possible to live here for six years without having to discuss sourdough hotels with anyone"), Nytorget Urban Deli still advertise their own sourdough hotel.
Leave your dough here, when out of town.
